In the present scenario, sports industry has emerged as one of the most lucrative options in India as well as outside. Sports industry is so vast than one could imagine, with a plethora of opportunities. The Industry is interdisciplinary and can be divided into many segments like Sports Media, Sports Medicine, Sports Team Administration and Sports Management. In this article, we go in detail about sports management as a career. Sports Management include Management and Finance, Organizing leagues etc. as team manager. Sports management is a lucrative career option for sports lovers, especially for those who have an administrative bent of mind and good managerial skills.
Sport management involves combination of skills related to planning, organizing, directing, controlling, budgeting, leading, and evaluating a sports event or activity. Sports management basically involves managing a sporting institution or team. This career in sports helps to plan, supervise and organize all sorts of sporting activities on domestic and international levels. Sports management can include any function that keeps a sports team operational and profitable, such as the general care and upkeep of athletes and teams, marketing and event planning. Sports managers are generally employed by sports persons or teams. Sport managers design and manage scientific training programmes for sportspeople and may give advice about obtaining sponsors. The responsibilities of a sports manager will vary depending on the actual title given to the position and the place of employment. Role of sports manager can be called as the all-in-one job of a business, marketing and personal agent.
Advent of various sporting ventures in India along with the media explosion has helped to popularize various sports and as a result the amount of investment in the sports industry has increased. Hence the need for those trained in sport management are more in this era than before. Apart from this, sports tourism and adventure sports have been gaining importance simultaneously. This ensures that sports industry will continue to rank among the largest and most diverse industries in the nation, thereby, sustaining career opportunities for the future. This has made sports management a lucrative career option.
Many individual athletes, as well as the teams themselves, hire sports managers to help them handle the business side of playing the game. Career options under sports management include that of Sports agent, General manager, Athletic director and Event or facility manager.
The sports agent is a professional who guides an athlete through his professional career. He should be very knowledgeable about investments, business management and financial analysis and be up to date on trends in the sports he represents. As a sports agent you will have to keep a track of your clients’ schedules, look after activities such as their career progression, business promotion and even media and public relations.
The general manager of a sports team is another option for those with sports management degrees. GM coordinates the activities of teams and athletic departments. They are responsible for the business aspect of the team organization in professional sports.
The athletic director is the person responsible for oversight and administration of all athletic programs. They are mainly found in colleges and universities.
Arenas and fields where sports regularly take place need people to manage them and ensure the proper maintenance of the facility. In these cases Event or Facility Manager are employed. He manages the staff that operates and maintains the venue and also works to book events and negotiate event contracts with sports teams or other organizations.